The Insura-Preneur Podcast

Secrets to Organic Growth Today

For nearly 30 years Randy Schwantz has been guiding insurance agencies to the next level of growth through The Wedge Group. When COVID hit, producers across the world panicked as their traditional channels of communication were slammed shut. In spite of these challenges, many producers had their best year ever.
 
In this practical discussion, Randy reveals: 
 
How successful producers are shooting ahead during the pandemic
The future of commercial lines lead generation 
How agency principals can help producers develop
 
If you’re serious about boosting your agency’s organic growth, don’t miss this episode. 
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

A Commercial Lines Breakthrough

Binding commercial insurance policies have always required a little more work. Our guest, Adam Kiefer, Co-Founder, and CEO of Talage, set out to build a software platform that enables independent insurance agents to easily sell and bind commercial insurance policies online. Thanks to changing attitudes from major carriers and new insurtech advancements, agents are empowered to serve commercial lines consumers better than ever.
 
In this conversation, Adam reveals:
 
How changing consumer expectations have driven game-changing tech investments
What carriers are doing to help agents meet modern consumer needs
His vision for the future of the independent agent model
 
If your agency sells commercial lines policies, don’t miss this conversation. Listen now to find out what other agencies are already doing to connect and sell to today’s commercial insurance consumers. 
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

4 Trends for Growth-Minded Insurance Agencies

Patti Newcomer, CMO, FMG Suite, Agency Revolution
Keeping up with the fast-paced world of marketing and technology is a full-time job, and for our guest, it is. After a stellar career as Vice President of Marketing at Intuit, Vice President of Brand Marketing at Capital One, and Section Head at Procter & Gamble, Patti Newcomer shares her insights from her new position as Chief Marketing Officer at FMG Suite, the parent company of Agency Revolution. 
In this practical and forward-thinking discussion, Patti reveals:
Four marketing trends agents can’t ignore
How to personalize marketing for better results
Tips to produce great videos for your agency
Don’t miss this discussion with one of the most seasoned, insightful marketers in the industry as she reveals practical tips any agent can use. 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

Easy to Implement Digital Marketing Advice

Today’s insurance consumers spend more time in the digital world than ever before. If we want to reach them, sell to them, and nurture them, we can’t ignore the numerous ways digital marketing will help. The fast pace of change and sea of choices often confuses and paralyzes a lot of agents. 
Our guest, Seth Greene, lays out a clear path, including:
How to generate more referrals
Where to get the best results for your advertising dollar
How to build a marketing funnel that will drive traffic to your agency
Listen now and learn how to build a marketing plan that will grow your agency.
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

Insurtech Trends in 2021

Best-selling author of The Bezos Letters, Steve Anderson, has been one of the independent insurance channel’s top technology thought leaders for over 25 years. In this discussion, he shares advice to help agents make better technology and productivity decisions for their agencies.
Listen to this episode for Steve’s insight about:
The forces accelerating the adoption of insurtech
How agents must respond to changes in consumer behavior over the last year
The critical issues agents must consider as they adopt new technologies
Don’t miss this discussion with one of the most well-respected tech thought leaders in the insurance industry.
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

A Five Point Bump in Retention in One Year

Rhett VanScoter, Owner, VanScoter Insurance Agency
 
15 years ago Rhett VanScoter took a step back from the accounting world to start his own independent insurance agency from scratch. Like all startup agencies, he quickly realized the value of every single customer. Fast forward to today, VanScoter Insurance Agency boosted its retention rate by five points in a single year and now holds among the highest NPS® scores in any industry. Year after year, the customer loyalty his agency has earned consistently turns into growth. 
 
In this discussion, Rhett reveals: 
His top campaigns to continuously strengthen client relationships
How he maintains a library of fresh and meaningful content for his audience
Rhett’s simple method to generate a steady stream of 5-star reviews
 
If you want to see how client relationships drive growth in an insurance agency, do not miss this conversation. 
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

Grow Your Agency Using Video

Jason Carter, Owner, Music & Video Producer, Wavelength Studio
 
As the demand for video marketing grows, Jason Carter reveals small tweaks that remove the roadblocks between your agency and great video marketing. Jason is the founder of Wavelength Studio and has produced thousands of hours of Michael Jans’ insurance marketing trainings, boot camps, interviews, and promotional videos.
 
In this discussion, Jason reveals: 
 
Simple advice to clear your hang-ups and camera anxiety for great video
Tips on how to create engaging video your audience will watch through
How to use video to boost your SEO and drive traffic to your website
 
Small changes can lead to big results. As you build your growth plan for 2021, don’t skip this important how-to podcast on the fastest growing media in the marketing landscape.
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

Driving Quality Website Traffic in 2021

Kevin Chow, Manager, SEO & Paid Media, A Cloud Guru
 
Getting results with SEO, PPC, and social media doesn’t need to be a mystery. Our guest, Kevin Chow, has been a digital marketing expert for nearly as long as digital marketing itself has existed. Even better, Kevin has worked with hundreds of insurance agencies since his time at Agency Revolution a decade ago. 
 
In this jam-packed podcast, Kevin shares:
 
The single most important way to boost search traffic now
How to prepare for Google’s big May 2021 algorithm update
Tools and tips for producers to land targeted accounts
 
Get practical answers to your biggest questions and learn the difference between what an agency principal should know about versus what they should know how to do. If you want 2021 to be your best year ever, make this conversation a priority. 
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

Training the New Generation for Insurance

Jordan Goodman, Co-Founder, CFO, Total CSR, Inc, CEO, Goodman Insurance Services, Inc. 
 
When Jordan Goodman and his brother took the reins of their third generation insurance agency, they noticed a troubling trend: high turnover. With 25% of the industry expected to retire in the next four years, it became clear this was an industry-wide problem. 
 
How do you train new workers – especially if they have no industry experience? Jordan and his brother set out to create a solution and built Total CSR, which helps over 1,300 agencies solve their talent problem. In this episode, Jordan shares his insight on:
 
How to reduce training time of new employees
How to get new hires to stay with your agency for the long haul
How to meet the employment demands of the millennial generation
 
Jordan has spoken with thousands of agency owners about hiring and training new employees. Every agency principal and manager should listen to his approach to solving one of the biggest looming challenges facing the industry: attracting and training new talent. 
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.
 

Practical Tactics to Drive Website Traffic

Jordan Leavitt, Digital Marketing Team Lead, Agency Revolution
 
More traffic means more business, but how does an insurance agent make that happen?
 
Our guest, Jordan Leavitt, clears away the confusion and delivers straight answers and easy solutions. Jordan worked directly for the renowned Neil Patel and now serves as the Digital Marketing Team Lead here at Agency Revolution. 
 
Listen now for practical answers to your biggest digital marketing questions, including:
 
PPC Advertising: how it works and when you should use it
How to cut the fat and do what works on social media
How agents can eliminate the mystery of SEO and boost traffic
 
If you want to improve your web presence, increase traffic to your website, and grow your agency, don’t skip this jam-packed conversation.
 
Presented by Agency Revolution, the Connected Insurance Podcast provides weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.