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For agency owners serious about the Insurance Trifecta—Faster Growth, Higher Margins, and Peak Valuation. Hosted by Michael Jans—founder of Agency Revolution and architect of the longest-running mastermind in the industry —The Insura-Preneur Podcast delivers the real-world systems, strategies, and shortcuts used by the most successful independent agencies and insurtechs across North America. Each episode arms you with practical tools and elite insights so you can: - Accelerate organic growth without confusion, chaos, or cold-calling - Increase margins through smarter marketing and streamlined operations - Engineer a peak valuation using models proven to boost your exit payday You’ll hear from the top thinkers, marketers, tech leaders, and M&A insiders in the industry—all focused on one thing: helping you build an agency that creates real wealth for you, your family, and your community. No fluff. No filler. Just what works. Don’t just grow your agency. Engineer its future.
Episodes
Monday Nov 06, 2023
Monday Nov 06, 2023
Mike Alexander started his agency in a crisis. The ‘Great Texas Mold Crisis’ was sending agencies all over the state into a death spiral. He just purchased a small book with 400 clients.
One of his early - and critical - insights was that it wasn’t going to be enough to do a good job at insurance. He’d have to do a good job at marketing. Fast forward to today. 4000 customers. 20% annual growth.
Listen as Mike unravels the secrets to his insurance marketing success, including:
- How Mike fixed his agency’s ‘leaky bucket’ and created a seamless system to re-capture ‘lost souls’, convert unconverted leads and maximize Customer Lifetime Value.
- The simple pivot Mike made from ‘Main Street Agency’ to niche marketer (with an greatly expanded territory)
- His transition from ‘selling insurance’ (and always offering to ‘save, save, save!) to marketing to the deeper ‘what-keeps-’em-up-at-night’ pain.
- The critical way Mike learned marketing (and the network of peers that holds him accountable for performance).
Serious growth-minded insura-preneurs will want to make this conversation their highest priority of the week.
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